A buyer notices a weave
The detail stays in a fair conversation or chat
A catalog page to return to
Let buyers see the hands, heritage, and detail behind every weave.
Turn fair visitors, social interest, and WhatsApp questions into a catalog people can return to—and enquiries you can follow.
Working note01 / 03
1
01 · Collection
A weave and its details
2
02 · Enquiry
Wholesale, swatch, or custom order
3
03 · Handoff
A clear WhatsApp or phone conversation
What gets easier
Make each handoff clear enough that the next person can move the work forward.
They ask about an item
Material, size, and care are scattered
A clear product specification
The enquiry takes shape
Wholesale and custom needs look the same
A routed enquiry
Interest goes quiet
Fair and WhatsApp follow-up is manual
A timely next message
What Townloom could build
Give each weave a place to be seen
CollectionTextureDetail
Buyers can revisit the work after the fair.
Keep the useful specification with it
MaterialDimensionsCare
Questions begin with better context.
Let buyers name their enquiry
WholesaleCustom orderSwatch
The right conversation is easier to start.
Follow interest without losing provenance
ProductBuyer typeReminder
Enquiries can be organised for follow-up.
A concrete workflow
From the first detail to the next action.
01 · Collection
A weave and its details
02 · Enquiry
Wholesale, swatch, or custom order
03 · Handoff
A clear WhatsApp or phone conversation
How Townloom works
We talk — free, 30 minutes
We show you something — first working version
We build it properly
We look after it
Bring one real piece of work.
We’ll map the handoffs around it and show you what a useful first version could look like.